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Social Media Content Overwhelm (and How to Avoid It)

When did social media get SO complicated? Post at the right time.Use the right hook.Keep it short, but not too short.Use trending audio.Don’t use trending audio.Educate. Entertain. Sell. Be authentic. Be strategic. Go viral. No wonder it feels overwhelming. For most small businesses, content overwhelm doesn’t come from laziness or lack of ideas. It comes… Continue reading Social Media Content Overwhelm (and How to Avoid It)

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Why your business or charity needs a blog

Many businesses and charities benefit from having a blog on their website because it increases their visibility digitally; it's a low-cost and simple way for websites to show up in search-engine results and drive more organic traffic to a site. Having a blog also opens up opportunities for building an email marketing strategy, improving social… Continue reading Why your business or charity needs a blog

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It’s never too late to start (again)

When I started Belvoir Media during lockdown in 2021 from my makeshift home office in Guernsey, I imagined a virtual assistant business where I would do anything and everything for small businesses, from general admin to designing on social media. I very quickly realised I had no idea what I was doing and even though… Continue reading It’s never too late to start (again)